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From Service Cost to Revenue Driver: AI’s CX Transformation
For decades, customer experience (CX) was treated as a necessary expense. Call centers, support teams, and service desks were seen as cost centers—something to keep as lean as possible while still avoiding churn. The KPI was efficiency: reducing average handle time, minimizing headcount, and outsourcing to cheaper labor markets.

Digital Retail Guide
Sep 14, 20252 min read


The Future of Conversational Commerce: Selling via Chat and Voice
E-commerce has always been about reducing friction—making it easy for customers to find, compare, and buy. But as digital channels multiply, one thing has become clear: shoppers don’t just want to browse; they want to converse. Whether it’s asking about sizing, checking delivery timelines, or negotiating a deal, conversations are the new storefront.

Digital Retail Guide
Sep 7, 20252 min read


The Psychology of Personalization: How AI Uses It to Boost Sales
With AI-driven personalization, retailers and eCommerce brands are moving beyond static recommendations toward dynamic, real-time experiences that speak directly to customer needs.

Digital Retail Guide
Sep 1, 20252 min read


AI in Retail Back Office: More Than Just Customer Support
Introduction When most people hear about AI in retail , they immediately think of customer-facing applications—chatbots, voice...

Digital Retail Guide
Aug 28, 20252 min read


Sales Follow-Ups That Don’t Feel Robotic: The AI Advantage
Introduction Every salesperson knows the follow-up is where deals are made—or lost. But too often, follow-ups either come too late, feel...

Digital Retail Guide
Aug 28, 20252 min read


AI in Underwriting: Balancing Speed and Accuracy
Introduction Underwriting has always been the backbone of the insurance industry. It’s the process that decides who gets coverage, at...

Digital Retail Guide
Aug 18, 20252 min read


Beyond Points: How AI Is Redefining Retail Customer Loyalty
For decades, retail loyalty programs revolved around one core idea: spend more, earn points . While this model once worked, modern...

Digital Retail Guide
Aug 9, 20252 min read


FNOL Automation: Reducing Claim Cycle Time with AI
FNOL Automation: Reducing Claim Cycle Time with AI In the world of insurance, the First Notice of Loss (FNOL) is more than just a...

Digital Retail Guide
Jul 20, 20252 min read


Switching to AI Support: What Brands Regret Not Doing Sooner
If you ask customer support leaders what they’d do differently in hindsight, many will tell you the same thing: “We should’ve switched to...

Digital Retail Guide
Jul 12, 20252 min read


The Retail AI Stack: Tools That Should Be in Your 2025 Playbook
The retail landscape has changed—again. As consumer expectations grow and competition tightens, AI is no longer a “nice-to-have.” It’s...

Digital Retail Guide
Jul 8, 20252 min read


Agentic AI in Retail: What It Means and Why It Matters
Agentic AI in Retail: What It Means and Why It Matters Retail AI has come a long way from basic chatbots and rigid scripts. Today, a new...

Digital Retail Guide
Jun 28, 20252 min read


Reducing Support Tickets by 50% With Conversational AI
Customer support is one of the biggest costs—and opportunities—for retailers. Long wait times, repetitive queries, and overworked agents...

Digital Retail Guide
Jun 28, 20252 min read
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